Friday, October 10, 2008
Good business reading coming soon
I'm looking forward to two (most likely good) books from my favorite business authors that are coming out later this month:
Seth Godin's Tribes and Guy Kawasaki's Reality Check both come out in a few weeks and I'm sure they will quickly become required reading for entrepreneurs and marketers everywhere.
For a long time, I've admired both of these authors for their ability to cut through the BS and provide business advice that you can apply to your business immediately. There's no academic, theoretical garbage to muck up the messages. You come away from reading anything by these authors thinking, "I already knew what they told me, but they presented it in a much better way than I ever thought of."
Anyway, pre-order these books on Amazon. I'm sure you won't be disappointed.